FDA authorizes e cigarettes for first time FDA Authorizes Tobacco Flavored Vuse E Cigarette, Rejects Its Fruity Versions WSJ The US Food and Drug Administration has approved the sale of the first fruit flavored e cigarettes designed for adult smokers. The decision marks a major shift in the agency's approach toward flavored vaping FDA Authorizes NJOY ACE Tobacco Flavored Electronic Nicotine Delivery System (ENDS) Products for Marketing The Continuum of Risk