The FDA announced Thursday that Juul labs can continue to sell e cigarettes and refill cartridges, determining that the company's menthol and tobacco flavored pods are appropriate for the protection of public health. Fruit flavored vapes were marketed as for adults, but let's be honestbright colors, candy flavors, and sweet fruit names were always going to attract kids. That's the danger. These products don't just normalize NBC News The FDA announces its first authorization of fruit flavored e cigarettes intended for adult smokers. This major policy shift comes as teen Instagram E cigarettes: Facts, stats and regulations